In a striking sight for commuters and tourists at London's Charing Cross station earlier this month, a bright yellow flying taxi was spotted hovering above the traditional black cab queue.
This futuristic vehicle is part of the "Bring Your Impossible/ Invest in the Emirates" campaign, which showcases the competitive advantages of the UAE’s economic landscape to a global audience.
It also draws attention to the country's plans to introduce flying taxis by 2026.
The activation emphasises the UAE's commitment to innovation and its vision of making the impossible possible.
As part of this initiative, the Emirates is eager to attract global investors and forward-thinkers, highlighting its achievements and infrastructure designed to support startups and businesses.
With a thriving ecosystem for entrepreneurship and platforms like Hub71 and the Dubai Future Foundation, the UAE is positioning itself as a global investment hub, attracting dreamers and innovators from around the world.
The “Invest in the Emirates” campaign continues to showcase the competitive advantages of the UAE’s economic landscape to a global audience.
— UAEGOV (@UAEmediaoffice) October 18, 2024
In London, the campaign draws attention to one of the UAE’s cutting-edge future passenger mobility technologies, prominently displayed at… pic.twitter.com/LCKSLxzB5P

Dubai's RTA opens first phase of Hessa Street upgrade
UAE cyber authority warns of rise in AI-driven online scams
Power outage affects shops, homes across Sharjah
Educator Award winner honoured at 1 Billion Followers Summit
UAE leaders congratulate Sultan of Oman on accession anniversary