Creators HQ inaugurated at 1 Billion Followers Summit

Creators HQ was inaugurated at the 1 Billion Followers Summit on Sunday, as the UAE aims to be a prime destination for digital media. 

Aiming to attract 10,000 influencers to the UAE over the next period, the HQ is designed to empower creators, amplify their impact, and establish sustainable frameworks for the booming creator economy.

This initiative stems from the ‘Content Creators Support Fund,’ launched under the directives of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President, Prime Minister, and Ruler of Dubai, during the 1 Billion Followers Summit’s second edition in 2024.

The AED 150 million fund is dedicated to supporting creators, innovators, and creative initiatives, amplifying the growth of the digital content sector.

The Creators HQ already has 100 members who represent the world’s finest creators, as well as enablers and supporters of the content industry, from more than 20 countries.

This initiative has also been endorsed and supported by more than 15 of the world’s most prominent names in the field of written or visual content, including Meta, TikTok, X, Spotter, Creator Now, Tube Filter, Epidemic Sound and the New Media Academy.

Mohammad Al Gergawi, Minister of Cabinet Affairs, said, “Launching a Creators HQ in the UAE is a major step that supports the nation’s objective of maximising the positive impact of content and its role in community development. Our main aim is for global content creators to gather in the UAE, renowned for its cultural diversity, where they will find support, and connect to funding and investors so they can innovate and expand their reach.”

Designed as a full turn-key institution for content creators, the Creator HQ is set to host more than 300 events and workshops annually.

It will cater to the evolving demands of the global creator economy, with members gaining access to exclusive benefits and services, such as assistance with UAE Golden Visa applications, relocation support, and company setup and registration.

Creators HQ is committed to nurturing talent through bespoke and cutting-edge training programs led by industry experts and global leaders. Initiatives include creative camps for youth, mentorship opportunities, funding, and workshops covering vital skills such as branding, video production, storytelling, audience engagement, monetisation and sponsorship, and crafting specialised and highly effective content.